Email is still proven to be the best ROI of any marketing channel …regardless of your industry.
With that said, there is a lot of noise in the inbox, but if done correctly, email continues to prove itself as the best one-to-one communication channel for brands and is most preferred by consumers.
In this on-demand webinar, Pinpointe and sought-after marketing speaker, Michael Barber explores 30 (actually more) of the best and most practical ways to improve your email campaigns. He’ll challenge your current email conceptions and show you just why this channel continues to be vitally important for marketers.
After viewing this webinar, you’ll also:
- Understand the one reason why email still matters to you and the people you’re trying to reach
- Have to tools to ensure your campaigns are making it to the Inbox
- Know the similarities and differences for how B2B and B2C audiences consume email, convert from it, and how different design choices impact those conversions
- Gain insight into what the future of email might look like